Tube Clicker is a business-oriented incremental game or clicker with a true idle concept. Although the player can make the game go faster by clicking repeatedly, they can also set it to automatically accumulate everything they need to earn enough money to continue adding more automated tools.
The player receives a channel on Tube (similar to YouTube) called SuddenTuber that features quick clips of the experiences of a cute, green character in a block world like Minecraft. Their business goal is to generate enough views to earn subscribers and money to grow the channel. They only receive one subscriber per 500 views. Their ultimate goal is to grow the channel enough to one day have more than 400 million subscribers.
The player clicks the video screen to earn views and money. After they save enough funds, they can buy an auto-viewing app that acts like an auto-clicker. Over time, they can add additional apps that mimic common social platforms and options to increase viewership and influence, such as Facenote Ads (Facebook), Photogram (Instagram) and Fan Pages (Facebook Fan Pages). The player can use their ever-increasing revenues to upgrade these apps to acquire even more views. They eventually also receive an option to upload videos that increase views and revenues.
Tube Clicker continues running when the player closes their browser tab, as long as they don't clear its history and cache. As a result, the player can receive views and money when they're not interacting with the game at all. The game tracks and monitors their stats, including views per run, session, time and click, the number of clicks, the total play time, the percentage of premium subscribers, and the number of all app types.
